• The Challenge: A 40-story office tower wanted a recognizable nighttime identity that could be seen from miles away without disturbing the building’s neighbors.
  • The Solution: We installed vertical, individually addressable RGBW linear strips within the facade’s window mullions.
  • The Technical Edge: Specialized narrow-beam optics (15°) ensured the light stayed on the building’s surface, preventing light from “spilling” into the sky or office interiors.
  • The Outcome: A dynamic “digital canvas” that allows the building to change colors for holidays and corporate events.